Saturday, 24 October 2015

Audience profile


This is Victoria, an 18 year old middle class university student. She finished her A levels with 2 A's and 1 B in Music, English Literature and Media. During most of her free time, she sometimes listens to mainstream popular music artists such as Beyonce and Chris Brown, but enjoys listening to Blues & Soul artists such as Lianne La Havas, JP Cooper, Angie Stone, Jill Scott and many more. She is interested in upcoming artists, and is willing to learn more about the background of Blues & Soul music. She manages to buy the Blues & Soul magazine when it comes out every term, as her student loan and monthly income from work, provides the £3.95 she needs to buy this magazine. Weekly, she earns £43.25 from her job as a sales assistant. Every term (every three months), she earns £519.00 which is enough for her to buy the Blues & Soul magazine, and pay her monthly bills.

My magazine is suitable for Victoria, as it will feature different artists that she is interested in. Due to her interests in knowing more about Blues & Soul artists, this magazine will provide that information for her.

Victoria will receive this media product through in-store purchases. Others, may prefer to view this product via a different media platform such as the internet or a mobile phone app, however this magazine is only purchased in-store and not via technology. 

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