Case study

I have decided to create a Blues & Soul magazine. I decided to base my magazine on this genre, as it is not as popular as Pop and RnB magazines, but does tend to feauture well known artists. This inspired me as I can base my magazine on an artist who may not identify with Blues & Soul, but with a different genre. This shows how conventions of a Blues & Soul magazine may be followed or subverted.

Research below, shows the success Blues & Soul magazines have, and how well they interact with their target audience.

I have analysed the target audience of this genre magazine.